Apple and Samsung wipe slate clean with iTunes deal

Apple and Samsung wipe slate clean with iTunes deal

Ever since Steve Jobs began talking about his plans for the Apple TV, Apple fans have dreamed of getting the full breadth of iTunes and other Apple content on their TV. The app will also be compatible with Samsung's Smart TV platform, working with Samsung's Universal Guide, Bixby and Search features.

Additionally, the lineup will support AirPlay 2 in 190 countries, enabling iPhone and iPad users to cast content to their Samsung smart TVs.

The move means iTunes movie and TV show libraries will be accessible from 2018 and 2019 smart TVs manufactured by Samsung.

The addition of iTunes on Samsung TVs comes just weeks after Apple opened up Apple Music to the Amazon Echo.

In a first such collaboration between two arch rivals, Samsung has announced it will offer Apple iTunes movies and TV shows and Apple AirPlay 2 support on 2019 Smart TV models beginning this spring.

Control Your TV with Siri: Perhaps the most interesting feature is the ability to use Siri on your iPhone to send video to your TV.

Last week, after Apple shocked investors by saying iPhone sales missed expectations for the holiday quarter, it pointed to record services revenue of US$10.8 billion for the quarter.

Customers don't want to be forced into choosing one system for every tech device in their lives, but it seemed the overarching philosophy of companies was to do exactly that, as we furiously Googled ways to stream from one device to its competitor - until now. Previously iTunes has only been available on Apple devices and Windows PCs. In September, Alan Wolk, co-founder and lead analyst for TV [R] EV, said limiting the video service to only Apple devices would hurt its chances. Individuals screens could be combined to create massive displays, which the company calls The Wall TV. Now thats smart. Leading TV manufacturers are integrating AirPlay 2 directly into their TVs, so now you can effortlessly share or mirror nearly anything from your iOS device or Mac directly to your AirPlay 2–enabled smart TV.

LG had earlier announced its new TVs would get AirPlay, but not iTunes.

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